Privacy & Data Transparency Statement

1. Our Commitment to Privacy

At Shuffle Casino, we treat privacy as a practical responsibility, not just a compliance requirement. This Privacy Policy explains how information is collected, used, stored, and protected when visitors access our casino review content in Australia.

Our website is an online casino review and information platform. We are not a gambling operator, we do not run casino games, we do not accept bets, and we do not hold player funds. This distinction matters because the type of information we handle is generally different from the information collected by licensed gambling operators. For example, we may process website analytics or contact form details, but we do not verify identities for wagering or manage gaming accounts.

This policy is designed with reference to the Privacy Act 1988 and the Australian Privacy Principles, commonly known as the APPs. It also reflects our aim to provide clear, useful information for Australians who want to understand how casino review sites use data Australia-wide.

2. Information That May Be Collected

Information may be gathered in two main ways: when you provide it directly, and when technical data is collected as you browse the site.

Voluntary information may include your email address, name or nickname, and the content of a message if you contact us through a form or by email. For example, if you ask a question about a review, report an outdated bonus description, or request clarification about our rating process, we may retain the details needed to respond.

Passive information may include your IP address, device type, browser version, approximate location, referral source, pages viewed, time spent on a page, and interactions such as clicking a comparison table, reading a review, or following an outbound link to a third-party website.

We do not intentionally collect sensitive personal information such as government identification numbers, bank account details, gambling account credentials, medical information, or copies of identity documents.

3. Why We Process Information

Data is processed so the website can function properly, improve over time, and remain relevant to visitors in Australia. This may include responding to enquiries, measuring whether content is useful, detecting broken pages, reducing spam, and understanding which reviews or guides are most frequently consulted.

For example, if many visitors leave a page quickly, analytics may indicate that the page is confusing, outdated, or not answering the search intent. We may then revise the content to make it clearer. If a large number of people click a casino comparison link but later return to the review page, that may suggest the review needs better explanation before the outbound step.

We may also use data for affiliate tracking. This means that if you click a link from our website to a third-party casino or related service, a tracking parameter or cookie may help identify that the referral came from us. This helps support the website financially, but it does not mean we can see your private gambling activity, deposits, withdrawals, or account balance at the third-party site.

4. Cookies and Tracking Technologies

Cookies, pixels, tags, and similar technologies may be used to recognise basic browsing patterns and support website functionality. These tools can be functional, analytical, or marketing-related.

• Functional cookies help pages load correctly, remember basic preferences, or maintain site security.
• Analytics cookies help us understand aggregate behaviour, such as which reviews are read most often by Australian visitors.
• Marketing or affiliate cookies may record that a visitor clicked from our site to another website.

A real-life example is a visitor who reads a review, compares several features, and then clicks an outbound “visit site” link. A cookie may record the referral event so that the third-party platform can attribute the visit correctly. It should not allow us to access your account password, gaming history, or payment information.

Further details may be provided in our Cookie Policy, including how different cookie categories work and how browser settings can be adjusted.

5. Third-Party Services and External Websites

We do not sell personal information to data brokers. However, selected third-party services may process limited data on our behalf or in connection with website operations. These may include analytics providers such as Google Analytics, hosting services, security tools, email systems, and affiliate platforms.

When you click a link that takes you away from our website, the destination site will apply its own privacy practices. We do not control how an external casino, affiliate network, payment provider, or advertising platform handles information once you are on their website. This is an important limitation of any casino reviews site data protection AU policy: we can explain our own practices, but we cannot guarantee the conduct of independent operators.

We encourage visitors to read the privacy policy of any gambling-related website before registering, depositing money, or sharing identity documents.

6. How Affiliate Tracking Works

Because affiliate tracking can be misunderstood, we want to explain it plainly. Some links on our site may contain tracking identifiers. If you click one of those links, the receiving website or affiliate network may record that the visit came from our page.

This tracking is mainly used for attribution and reporting. It may help determine whether a visitor clicked a review link, whether a referral occurred, or whether a commercial arrangement applies. It does not provide us with unrestricted access to your personal casino account.

There are limits to what affiliate tracking can show. Depending on the third party, reporting may be aggregated, delayed, anonymised, or restricted. We may know that a link received clicks, but not know the identity of every individual who clicked it. This helps us maintain a more privacy-conscious approach while still operating a commercially funded review website.

7. Your Privacy Rights in Australia

Under the Australian Privacy Principles, individuals may have the right to request access to personal information we hold about them and to ask for correction if that information is inaccurate, incomplete, or outdated.

You may contact us to request access, correction, deletion where appropriate, or clarification about how your information has been handled. For example, if you previously sent us an email and want the correspondence removed from our support records, you can ask us to review that request. We will assess requests in line with applicable Australian privacy obligations, record-keeping needs, security considerations, and legitimate business requirements.

You can also reduce tracking by adjusting your browser settings, blocking cookies, using privacy tools, or choosing not to click outbound affiliate links. Some website features may not function as intended if all cookies are disabled.

8. Security and Data Retention

We use reasonable safeguards to protect information from misuse, interference, loss, unauthorised access, modification, or disclosure. These measures may include SSL encryption, access controls, secure hosting arrangements, spam filtering, and limiting who can access enquiry records.

We aim to keep personal information only for as long as it is needed for the purpose for which it was collected, unless a longer retention period is required or reasonably justified. For instance, a simple enquiry may be kept for a limited support period, while technical logs may be retained temporarily to detect abuse or troubleshoot performance issues.

No website can promise absolute security. Internet transmission, hosting infrastructure, third-party tools, and user-side device risks can all create vulnerabilities. Our role is to apply proportionate safeguards and respond responsibly if a security issue is identified.

9. Age Restrictions and Gambling-Related Content

Our content is intended only for people aged 18 years or older. Casino-related material is not suitable for minors, and we do not knowingly collect personal information from anyone under 18.

Because we publish gambling-related reviews and informational content, visitors should use the site responsibly. We provide information about online casinos and related services, but we do not encourage unsafe gambling behaviour. If you choose to visit a third-party gambling website, you are responsible for checking whether it is lawful and appropriate for your circumstances.

10. International Processing and Hosting

Some service providers used to operate this website may process or store data outside Australia. This can occur with analytics platforms, cloud hosting providers, email systems, or security services that operate across multiple jurisdictions.

Where overseas processing is involved, we take reasonable steps to work with reputable providers and to reduce unnecessary personal data handling. However, privacy laws may differ between countries. This is one reason we avoid requesting sensitive information that is not needed for running a review website.

11. Policy Updates

This Privacy Policy may be updated from time to time to reflect changes in our website, legal obligations, tracking tools, affiliate arrangements, or editorial processes. A “last updated” date may be used to indicate when the policy was most recently revised.

If changes are significant, we may make them more visible on the website. Continued use of the site after an update means the revised policy applies from that point onward. We recommend reviewing this page occasionally, especially if you regularly rely on our reviews or comparison content.

12. Contact Us

If you have questions about this privacy policy online casino site Australia statement, or if you want to exercise a privacy right, you can contact us using the details below.

Email for privacy requests: privacy@au-shufflecasino.com

General support: support@au-shufflecasino.com

When contacting us, please include enough detail for us to understand your request. For privacy and security reasons, we may ask for reasonable verification before providing access to information connected with an email address or previous enquiry.